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‘Keep Discovering’ –Fáilte Ireland’s Major New Marketing Campaign.
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Fáilte Ireland, the National Tourism Development Authority, unveiled its brand new €6million domestic and Northern Ireland marketing campaign entitled ‘Keep Discovering’ to help grow domestic holidays in Ireland.
According to Fáilte Ireland’s CEO Paul Kelly, only just over half (56%) of Irish people currently take a break in Ireland.
“By putting ‘discovery’ at the heart of our new campaign we hope...
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